Creating A Sustainable Online Business

Creating a sustainable online business is more than just what you’re selling. It has to come from a deep sense of self and understanding your why when it comes to making your own unique impact in the world.

Join Christina and sales expert, Jereshia Hawk, as they uncover how to build a sustainable online business that lasts beyond social media.

In this Decide It’s Your Turn episode, you will learn:

  • The defining moment that changed the trajectory of Jereshia’s life
  • How to make money without sacrificing your deep sense of self 
  • Creating a sustainable online business
  • The benefits of a Program Promise

Defining Moments


Through determination and a personal family situation Jereshia quickly had to make life changing decisions, and these decisions catapulted her into a path of engineering. 


It’s in these defining moments that we are faced with the type of decisions that will change our lives forever.


After running out of financial aid, Jereshia was pushed to figure out how she could make money and finish her final year in college. This was the beginning of her decision to start her very first business venture. 


Staying in your comfort zone is the easy route, but stepping out on your own and taking risks is the only way to grow. 

Creating a Sustainable Online Business 


The conversation of burn out is so prevalent today because of the constant need to create content in today’s world of social media.


Remembering that there is more than one way to creating a sustainable online business is essential to the longevity of one’s success.


There is some sacrifice required when starting a business, but it should never be to sacrifice your deep sense of self in order to get where you want to go. 


Every successful business is built on the foundation of consistency. Consistency is the key to results. 


Program Promise 


While creating a sustainable online business it’s important to have integrity and ethics at the forefront of the products you offer. 


You must be able to articulate the value of your services to your potential clients.


A program promise is a tool that is used to help service providers understand the tangible elements of your offers and communicate the expected results to follow. 


Utilizing the tool of a program promise allows clients to ethically and intentionally make a decision to invest in your offerings. 


Many programs don’t provide a specific expectation of what a consumer’s outcome will be. 

About Jereshia Hawk:

Jereshia Hawk is a sought after business coach and sales expert who grew her business from $0-2 million in less than 4 years with organic marketing, a lean team, and high profit margins. She helps high-achieving experts launch and scale leveraged group coaching programs by packaging and positioning their intellectual property and strategically repurposing live videos to generate new leads. Jereshia’s mission is to help narrow the racial wealth gap by helping 100 women of color (and their allies) per year build and run million-dollar online coaching businesses that contribute to a ripple effect of positive impact and lasting legacy.

Follow Jereshia’s journey on Instagram

Show notes for Creating A Sustainable Online Business:

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If you enjoyed this episode, make sure and give us a five star rating on iTunes and leave us a comment about what you’d like us to talk about that will help you realize that at any moment, any day, you too can decide, it’s your turn!